Tackle built to land the big one.
Handcrafted lures, custom rigs, and angler apparel made for people who take the water seriously. Built to order at One 8 Seven.
What to expect
A new shop, built on real angler standards.
Made by hand
Every lure and rig is assembled and tuned in-house — no mass-produced fillers.
Water-tested
If it doesn't perform on the line, it doesn't ship. We fish what we build.
Honest turnaround
Custom orders come with clear build times and tracking — no vague promises.
Rigs shaped around the way you fish.
Tell us your target species, your water, and your style — we build lures and terminal tackle to match. Colors, weights, and action, dialed in for you.
Custom-tuned lures
Weighted and balanced for your presentation.
Species-specific rigs
Built for bass, walleye, musky, and more.
Durable components
Corrosion-ready hardware that lasts a season.
100%
built & tested by hand
Apparel
Angler-ready tees & caps.
Kits
Curated tackle boxes.
Ready to gear up for your next trip?
Order stock tackle today or request a custom build made for your water. Let's get you rigged.